The Business of Live Selling on Social Media
Turning Likes into Sales: Join us for this review of live selling on social media, including real-world input from experienced retailers in our gift and home industry.
Retailer Resource Blog
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New! Consumables: The Secret Ingredient for Year-Round Sales
Posted: 9/24/2025
Consumables; from food and beverages to candles, household essentials, and self-care products, are a powerful category for retailers looking to boost sales and encourage repeat visits. -
New! Festive Foot Traffic
Posted: 9/16/2025
Explore creative in-store fall and holiday event ideas that help boost foot traffic, build community, and increase sales. -
New! A Brighter Fourth Quarter Starts with Candles
Posted: 8/12/2025
Stock the scents that spark memories and keep customers coming back this season.
Live Selling: Setting the Stage
Are you intrigued by the concept of selling live on social media, but aren't sure what it would take to get started in your store? Discover the technology and tools you'll need to begin.
Live Selling: Formats
Live selling on social media can be accomplished through a variety of formats. Learn three different styles from real retailers around the country.
Live Selling: Making Plans
As with any marketing tactic, hosting live sales online takes time and planning. Once you have settled on a format and made any technology and lighting purchases needed, you will want to create an actionable plan for hosting your first several events.
Retail Workshops: Engage Customers Through Creativity
Hosting workshops is an excellent way to engage with your customers, build a community around your store, increase brand loyalty, and generate revenue. Learn more about why you should consider hosting workshops if you are not already, as well as tips to ensure success.
Retail Radar
Shopping by trending search terms can be a useful strategy for businesses to capitalize on current market trends. Currently trending in our searches are candles, napkins, pillows, beach, and lemon. Learn more about why these are trending and shop featured products for each trend story.
Father's Day Gift Guide
Father’s Day is a great occasion to show appreciation and love to fathers and father figures in our lives. This year, 75% of American’s plan on celebrating Father’s Day and the average consumer plants to spend $171.79 according to the National Retail Federation.
Hot Summer Events to Increase Sales in Your Store
Hosting in-store events can be a great way for businesses to attract new customers, build customer loyalty, and increase sales. According to the Event Marketing Institute, 87% of consumers claim to purchase a brand’s products after having attended one of their in-store events.
Point of Sale Options for QuickBooks POS Replacement
With the announcement of Quickbooks POS system being sunsetted, we've rounded up a list of the most commonly used systems in the gift and home industry.
Buying Guide: Home Textiles
Our homes should be a unique showcase of our personal style, and our fabric choices not only help our interiors feel more soft, cocooning and comfortable, they are the perfect way to make a stylish impact with the very latest trends.
The Mother's Day Gift Guide
Mother’s Day is the third largest retail holiday in the US, with approximately 84% of U.S. adults expected to celebrate. “Consumers are eager to find memorable ways to honor their mothers and other important women in their lives and are willing to spend a little extra on this sentimental holiday,” said Matthew Shaw, president and CEO of National Retail Federation.
Memorable Merchandising
Visual merchandising is a crucial aspect of any boutiques business. Our merchandising tips will help retailers create an attractive and engaging shopping experience that will attract and retain customers.