81% of U.S. shoppers still plan to spend money in physical stores, according to the International Council of Shopping Center’s annual Holiday Shopping Intentions Survey. (Verdon, 2020)
Marketing & Digital Tools
We are very excited to introduce several new initiatives! For product and merchandising inspiration, we have launched IVTV Videos & our 2020 Fall Trend Book.
Our team has been working on creating social media images highlighting a variety of our brands. These images feature a variety of relevant products.
Shops will be a way for businesses to set up free online storefronts on both Facebook and Instagram via a shopping tab, shoppable live streams, and more.
Recently the Retail Industry Leaders Association and the National Retail Federation released a Blueprint for Safe Shopping.