Marketing & Digital Tools

Skip the Apple Fees on Social Media

Skip the Apple Fees on Social Media

Apple phone users, if you boost posts for your business on your phone, take note! A new service fee will take effect later this month that will add 30% to your costs for boosting Instagram and Facebook posts.

‘Tis the Season to be Strategic: Holiday Buying

‘Tis the Season to be Strategic: Holiday Buying

Dive into the strategies of seasoned retail experts, David Olson and Tom Konopacki, as they share insights on holiday inventory planning, trendspotting, and the art of balancing sales history with intuition. Learn how to craft a strategic plan that sets your store apart, enhancing the holiday shopping experience and helping you sleigh your sales goals.

New Small Business Feature on Google Maps

New Small Business Feature on Google Maps

84% of people say supporting local and/or small businesses is important to them - and Google just made it easier for your store to show up with a "small business" label in their tools.

From Chaos to Control: Inventory Management

From Chaos to Control: Inventory Management

Darlene Mitchell, Boutique Business Coach and Inventory Strategist, shares inventory management tips, tools, and strategic planning methods for independent retailers to increase sales and maximize profits.