Marketing & Digital Tools

Online Tools for Independent Retailers

Online Tools for Independent Retailers

In the ever-evolving digital landscape, independent retailers are continuously challenged to keep up with both day-to-day operations and effective store promotion. Fortunately, a range of powerful online tools can simplify these tasks. This blog explores essential digital resources that streamline everything from social media management to customer engagement, enabling you to market your store with ease and efficiency.

When to Invest in Social Advertising

When to Invest in Social Advertising

Join Ivystone and Regan Jackson from the Digital Boutique Co. for this informative webinar recording that shares tips on when to invest in social advertising for maximum impact.

Skip the Apple Fees on Social Media

Skip the Apple Fees on Social Media

Apple phone users, if you boost posts for your business on your phone, take note! A new service fee will take effect later this month that will add 30% to your costs for boosting Instagram and Facebook posts.

‘Tis the Season to be Strategic: Holiday Buying

‘Tis the Season to be Strategic: Holiday Buying

Dive into the strategies of seasoned retail experts, David Olson and Tom Konopacki, as they share insights on holiday inventory planning, trendspotting, and the art of balancing sales history with intuition. Learn how to craft a strategic plan that sets your store apart, enhancing the holiday shopping experience and helping you sleigh your sales goals.