Hosting in-store events can be a great way for businesses to attract new customers, build customer loyalty, and increase sales. According to the Event Marketing Institute, 87% of consumers claim to purchase a brand’s products after having attended one of their in-store events.
Visual merchandising is a crucial aspect of any boutiques business. Our merchandising tips will help retailers create an attractive and engaging shopping experience that will attract and retain customers.
If the idea of prioritizing your own mental health feels overwhelming - then that's probably your sign that you need to do it. Discover five mental health tips geared especially for independent retailers that we've gathered straight from conversations with retailers.
We had the pleasure of talking to Dan Seehoff, part of the father/son duo behind Sophistiplate to discuss what makes Sophistiplate unique and what it is like being a father/son team in the gift industry.
We had the pleasure of talking to Alison Gillespie about what makes Indaba unique and her experience as one half of a mother-daughter duo in the gift and home industry.