2024 Summer Market Must-Haves

Summer Market Finds

Our marketing team took to the road, visiting Dallas, Atlanta, and Las Vegas to highlight customer favorites directly from the market floor.

For retailers, attending a market is is a mix of excitement and stress. It’s a key chance to uncover new products and brands for their stores in the upcoming months. However, it can be overwhelming with countless vendors and products packed into a few short days.

To help you stay ahead, we’ve highlighted the latest and best-selling items across various categories.

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Style Staples

Color continues to dominate 2024, maintaining its bold and vibrant presence well into the second half of the year. 

In accessory trends, statement earrings take center stage with sophisticated twists, while chunky cuffs and bracelets make a bold statement of their own. Unique handbags and quilted jackets offer both style and functionality. Stackable bracelets and charm necklaces surge in popularity, offering effortless chic and personalization to any outfit.

With our carefully curated selection, embrace these trends confidently and stay effortlessly stylish with the latest fashion statements of the year.

  • Consuela

  • Shiraleah

Fragrance Faves

Customers are craving sensory experiences that turn their spaces into luxurious retreats.

This year’s market features artful candles, innovative diffusers, and smart scent devices. The home fragrance industry is set to hit $19.4 billion by 2030, growing at 8.6% annually. Popular items include candles with opulent and spa-inspired aromas.

Pura remains a top search term on Ivystone.com, reflecting high demand for tech-infused solutions. With U.S. candle sales at $3.14 billion annually, candles are popular for personal use and gifts. Stock up in August and September to meet peak demand, as half of all candle sales occur in the fourth quarter.

  • Capri Blue

  • Michel Design Works

  • Pura

Merry Market

As the seasons change, so do Christmas décor trends.

This year, offer fresh and exciting options for your customers with festive apparel, from cozy sweaters with playful motifs to whimsical accessories. Enhance your shelves with unique ornaments that capture the holiday spirit.

Nostalgic scents will evoke warm memories and create a welcoming atmosphere, while curated gifts, from personalized keepsakes to innovative gadgets, will inspire joyful moments and simplify holiday preparations. Make your store the go-to destination for holiday décor, apparel, and gifts that embody the season’s spirit, ensuring every customer finds something special to enhance their celebrations.

  • Shiraleah

  • Thymes

Fill My Cup

The drinkware industry is currently thriving with trends that cater to diverse preferences.

Hydration remains a major focus, with oversized water bottles becoming essential for all ages. Coffee enthusiasts are exploring innovations like Corkcicle's Palmpress, combining pour-over and French Press methods for a customizable brew. In cocktails and barware, stylish options are enhancing home entertaining, with vendors like The Wine Savant/Khen offering products that elevate mixology.

Whether staying refreshed on-the-go, perfecting coffee rituals, or enhancing mocktails, the drinkware market continues to innovate to meet modern consumers’ diverse needs.

  • Beatriz Ball

  • Corkcicle

  • Khen

Hygge Home

The hygge interior design trend remains strong.

Emphasizing warmth, comfort, and contentment, hygge focuses on creating cozy, inviting spaces. Incorporate natural fabrics, comfy chairs, and soft lighting to achieve this aesthetic, using warm tones like tans and rust, along with faux plants and decorative accessories for a personal touch.

Retailers can tap into this trend by offering accessories, throws, and textiles that enhance comfort without major renovations. Stock items that evoke warmth and relaxation, helping customers transform their homes into tranquil retreats. By focusing on hygge essentials, retailers can support customers in creating serene spaces amidst the hustle of daily life.

  • Anaya

  • Indaba Trading

  • Napa Home & Garden

Zen Zone

Skincare is now a key part of personal care, with Americans spending an average of $322.88 annually on health-boosting products.

In 2024, the beauty industry emphasizes authenticity, focusing on real skin, natural ingredients, and visible results. This shift highlights a growing awareness of the connection between mental health and physical appearance, with a 9% increase in concern over the past two years.

Skincare routines offer more than physical benefits—they provide moments of calm. By choosing products that resonate personally, individuals can create a soothing retreat that promotes inner peace and rejuvenation.

  • Faceplant Dreams

  • The Good Patch

  • Voesh

Men's Must Haves

Men's gifting has traditionally focused on occasions like Father's Day, but the industry is expanding.

Men’s personal care is notably growing, with the market projected to rise from $63.47 billion in 2023 to $69.89 billion in 2024, reflecting a robust 10.1% CAGR. This growth highlights changing attitudes toward grooming and self-care. More men are prioritizing skincare, hair care, and grooming products, leading to innovations tailored to their needs. Retailers have a significant opportunity to cater to this demand for high-quality products that enhance both appearance and well-being.

  • Jack Black

  • Dr. Squatch

  • Cole Wheeler

Whimsical Wonders

New trends include the rise of "kidults"—adults who enjoy interests typically associated with children—and a growing fondness for nostalgic items.

Notably, 53% of men and 48% of millennial parents under 40 buy toys for themselves, highlighting a significant market. Americans spend around $28 billion annually on toys, reflecting the enduring appeal of play.

Encourage kids to unplug from screens and engage in playful exploration with whimsical and imaginative products that brighten their days.

  • Stephen Joseph

  • Warmies

  • WerkShoppe

New Showroom Brands

Discover new products for your store when you explore brands that were new to our showrooms for 2024 Summer Markets.